Cannabis companies that were planning to host elaborate monthlong celebrations around 4/20 have been forced to change plans and are turning to virtual parties that include specials and giveaways.
WeedLife News Network
Hot off the press cannabis, marijuana, cbd and hemp news from around the world on the WeedLife Social Network.
The city’s first 4/20 event since Canada’s legalization of recreational cannabis drew a record turnout on Saturday despite more pushback than usual.
In Illinois’ growing marijuana industry, 4/20 is a way to get pot brands front and center with a new set of potential consumers, while educating people on local laws and products.
Free “tipsy tow” services will be available Friday during California’s first 4/20 cannabis celebration with legalized recreational marijuana, according to AAA.
It’s not just companies from the liberal enclaves of California and Vermont who are partaking in 4/20 marketing campaigns. It’s also big, mainstream brands, such as Pepsi, Chipotle, Burger King and Denny’s, all of whom have alluded to 4/20 on social media in previous years.
Although some marijuana enthusiasts will continue age-old traditions of watching stoner flicks like How High and Half Baked on 4/20, there are a few new TV options for them to indulge in during the week of the worldwide cannabis holiday.
While basement chemists and chefs continue to elaborate on edibles, the market is looking toward “drinkables” as the next frontier in catching a high.
April 20th, also known as 4/20, is the annual holiday for all things weed, and Hill staffers will have a unique chance to celebrate.
While it’s not yet on calendars, April 20 has become the unofficial holiday of marijuana, particularly in the growing number of states where pot has been decriminalized for recreational use.
With 420 right around the corner, Nike is getting ready to release a brand new pair of kicks designed specifically for weed’s high holy day. This year’s cannabis-themed SB Dunk Highs are going with a sleek “spaced out” look.
The event is the brainchild of Jim McAlpine who came up with the idea more than two years ago as a way to "de-stigmatize the millions who use cannabis in a healthy and responsible lifestyle."
