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Big Gigantic, Colorado Marijuana Brand Join Forces for Charity
Seed & Smith has launched a new collaboration for cannabis and music lovers, partnering with Colorado band Big Gigantic to release limited-edition THC cartridges for the company's popular line of Dart vaporizer pods.
A brand encompassing dispensaries, in-house cannabis cultivation and extracted products, Seed & Smith has worked with a handful of musicians and artists over the years, but chief operating officer Brooks Lustig is particularly excited about the Big Gigantic project.
“The one thing that was exciting about this one is the fact that Big Gigantic wanted to do something that was for charity, that could help out the situation here in Colorado,” Lustig says of the Boulder-based musical duo.
In 2016, Dominic Lalli and Jermey Salken of Big Gigantic started the Big Gigantic Difference Foundation with the goal of working with a different local charitable organization every year. The group has worked with Colorado charities such as Youth on Record, Conscious Alliance and the Upbeat Academy Foundation in previous years, but hasn't announced who the 2021 recipient will be yet.
According to Seed & Smith, all proceeds from the Dart pod collaboration will go to the Big Gigantic Difference Foundation.
"It’s very refreshing to work with the Big G guys, who want to do this to make a difference. They want to do this to help other people out, and that’s honestly where this whole thing started," Lustig adds. "That has made the project really fun. It’s been a pleasure to work with those guys.”
The strains used in the extraction process were picked by the band, Lustig says, with Purple Lemon and Orange Creamsicle winning out. The two varieties are described as "sativa-leaning, tropical, great-tasting strains" by Lustig, intended to bring an uplifting high. To put their own spin on the products, however, Lalli and Salken renamed the Dart pods "Gigantic Purple Lemons" and "Big Orange Dream."
"We’re excited to bring consumers and our fans these tasty, fruity flavors from Seed & Smith that will go perfectly with our funky, euphoric sound,” Lalli and Salken say in a statement. "From our perspective, Seed & Smith has the market on vaporizers and pods."
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