A burgeoning group of Northwest-based companies are giving the formally taboo topic of marijuana a makeover.

Interior designer-turned-fashion maven April Pride of Van der Pop recently debuted a collection of stylish Italian leather stash bags thoughtfully lined with a waterproof zipper to conceal odors.

Pride and others like her are infusing their cannabis-forward offerings with a focus on design that, in some ways, has made the green industry more approachable. 

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Andrew Hoge ~ SeattleMag.com ~