VIENNA, W.Va. (AP) — A nonprofit trade association has launched a crowdfunding campaign to help back the effort to turn industrial hemp into the West Virginia's next niche crop.

The Parkersburg News and Sentinel reports that the West Virginia Hemp Industries Association launched an online Go Fund Me campaign last week.

As of Wednesday morning, the group had raised $585 of its $12,500 goal. Association Executive Director J. Morgan Leach, of Vienna, says the money will go toward supporting education, advocacy and outreach efforts to assist in developing the state's capacity to profit from this new cash crop.

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Associated Press via WHSV.com ~